Plant-based meal delivery company Purple Parrot has announced the formation of The Garden Incubator, which will foster early-stage plant-based companies looking to scale their business. In addition to supporting entrepreneurs with a variety of business services such as strategy, branding, marketing, e-commerce, operations, fulfillment, and data analytics, Purple Carrot will provide companies with up to $250,000 in seed funding.
“The plant-based space is in the midst of a powerful transformation with a range of early-stage brands that are struggling for investment dollars, product-market fit, and distribution. With The Garden our goal is to accelerate the positive trajectory of qualifying brands, improve their focus and enable rapid and improved distribution in the U.S. and beyond," said Purple Carrot founder and CEO, Andy Levitt. "The de-risking of brands for future follow-on investment will be a key differentiator for this service."
Related: Japanese Company To Buy Purple Carrot; Purple Carrot Launches Breakfast, Lunch Options.
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