Sales of rosé were up 13.3 percent year over year, according to a new study from Spins, a wellness-focused data technology company. Though other wine types like red or sparkling represent a greater dollar value, rosé has the largest dollar gain, with an additional $82.6 million in sales over the prior year.
“Rosé is said to be the oldest type of wine but has become more popular lately, thanks in part to a strong social media presence," said Irina Mazur, president of product intelligence at Spins. "Will rosé's popularity continue? Only time will tell, and we are keeping a pulse on the alcohol market to discover the latest adult-beverage trends and where the market is heading."
Related: Moet Hennessy Acquires its First Rosé Wine; Canned Rosé Company Raises $7 Million.
from Specialty Food News http://bit.ly/2WtaTLO
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