Wegmans will add four Veggies Made Great SKUs to its offerings across its stores in September, according to the plant-based company that makes vegetable-rich prepared foods.
The retailer will carry Veggies Made Great Veggie Cakes, available in Superfood and Broccoli Cheddar varieties, and Veggies Made Great Muffins, in Double Chocolate and Blueberry Oat flavors. The line is allergy friendly and vegetables are the primary ingredient.
“The growth that our brand has seen in the past few months has been astronomical," Elliot Huss, CEO, of Veggies Made Great, told SFA News Daily. "The increased demand for plant-based food has led to nationwide growth in the freezer section. COVID has kept consumers at home, leaving more time to cook for themselves and try new offerings, while also focusing on the food they put into their bodies. This has had a huge impact on the new consumers we’ve been attracting to the brand.”
Related: New Product Roundup: Healthy Indulgences, Local Offerings; New Product Roundup: Plant-Based Portfolio Expansions.
Photo credit: Veggies Made Great
from Specialty Food News https://ift.tt/3gyp50l
No comments: