Hungryroot is repositioning itself as the first and only personalized online grocery service. As part of the brand refresh, Hungryroot is now adding emerging foods brands like RightRice, Beyond Meat, Banza, Freshe, and Ozery to its product offerings, as well as an upgraded digital platform.
“We’re always looking to meet the demands of our current and potential customers,” says CEO and Founder of Hungryroot, Ben McKean. “With other grocery experiences, consumers have to shop or scroll through thousands of food options and brands to find the product that’s best for them, and then learn how to cook with the product. Through our online grocery service and personalization algorithm, consumers will instead receive a weekly delivery of healthy food options and recipes specifically customized to their personal preferences.”
Related: Fresh Online Grocer Farmstead Expands to Carolinas; Online Grocery Sales Grow by 15 Percent.
from Specialty Food News https://ift.tt/31MUUf6
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