Are you new to the specialty food industry or interested in understanding the business more deeply? The Specialty Food Association’s intensive workshop, from a team of veteran specialty food producers and leaders of the SFA, helps you learn the fundamentals of our market and increase your knowledge base.
The Basics covers how to build your brand, sell to supermarkets and specialty retailers, understand whether ecommerce is right for your product, work with brokers and distributors, price your product, extend credit, and market to the trade. You’ll finish with a clearer understanding of the industry and learn best practices to get your business off the ground.
Click here for more information or to purchase this workshop, which includes eight sessions for only $125.
from Foodservice http://bit.ly/2XnwNkG
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