Young people have a connection to the people, places, and practices that raise their food, according to Cargill's research in the U.S., China, Mexico, and France. Twice as many young respondents in the U.S. reported knowing a livestock or seafood farmer compared to those over 55.
Young respondents in every country surveyed were more likely to have visited a farm than those over 55, despite the fact that, globally, there are fewer farmers to know or visit today than there were a generation ago.
More than 50% of Generation Y participants changed their eating habits for sustainability reasons in the past year versus 19% of older U.S. respondents. Over 80% of survey respondents said the way an animal is raised is important, and almost half of them were willing to pay more as a result. Full Story
Related: NYC Plastic Foam Food Container Ban in Effect; Organic Sales Continue to Outpace Previous Years.
from Foodservice http://bit.ly/2TFXAqK
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